Finance and Pension Sector Case Study

Re-Branding and Social

Overview

Altrincham based Heywood provide data driven, Finance and pensions solutions to both public and private sector organisations. Heywood have an impressive client base and are recognised as one of the top business providers in their field.

Their offering is designed to enable pension savers to feel secure about their financial future and to optimise long term returns on their investments.Heywood combine their smart technology platforms with tailored consultancy to deliver market leading financial solutions to their clients.

The Brief

Formerly Aquila Heywood, our brief was to develop visual branding to reflect their new name, Heywood. I supported Heywood in this transition in the following ways.

  • Logo design or re-branding
  • Branded Merchandise
  • Wall Graphics
  • Explainer videos
  • Paid Social Media Content

• Logo Design and Brand Identity

Ensuring every design is on-brand, consistent, and ready to perform in all channels. Keeping up with modern trends, and emerging creative formats in the Finance Industry.

 

• Typeface

• Iconography

• Pattern

• Merchandise

• Wall Graphics

• Motion graphics for Paid Social

High-performing paid social ads that drive engagement and conversions and transform data insights into creative  visuals that perform in Facebook and Instagram.

We are over so excited with the work done by David! He handled our complete company rebrand logo, merchandise, office graphics, and a social media campaign and the results have blown us away. Our new logo is a masterpiece that communicates trust and innovation (we only had two meetings and He just got it right). The office looks stunning, the merchandise is gorgeous, and the animated social media content is so beautiful and effective it has truly ramp up our online presence.
Hannah W.
Marketing Dir.

Visit www.heywood.com and find out more.

The Skillset

1. Graphic Design

2. Web Design

3. Animation & Video

4. Photography